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Market – Global & India

Global Market Overview

The global masa flour market is witnessing significant growth due to the rising demand for traditional and gluten-free food products. With increasing consumer awareness of healthy eating habits, masa flour has gained popularity in various regions, including North America, Europe, Latin America, and Asia-Pacific.

Key Growth Drivers:

  • Growing demand for gluten-free products in health-conscious markets.
  • Expansion of Mexican and Latin American cuisine worldwide.
  • Increased use in bakery, snacks, and ready-to-eat foods.
  • Technological advancements in food processing & packaging.

Masa Flour Market in India

In India, the demand for masa flour is steadily rising, driven by the growth of quick-service restaurants (QSRs), food processing industries, and health-conscious consumers. Indian manufacturers are adopting advanced milling techniques to cater to both domestic and export markets..

Market Trends in India:

  • Urbanization & changing food habits boosting demand for convenience foods.
  • Rising preference for organic and non-GMO masa flour.
  • Expansion of Indian and international food brands offering corn-based products.
  • Government support for food processing industries and exports.